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Boost your brand's success with our display solutions.

At Azerion we help you achieve your campaign objectives and strengthen your brand awareness by activating high-impact formats and establishing effective connections with your audience.

IAB

Page stealer

Mobile
Desktop

Technical specifications

Format
JPEG/ GIF
Size
300x250 px
Recommended weight
Max 100 kB
Material needed
  • Layered PSD file
  • Typography
  • Logo
  • Copy

Definition

Static and optimized digital advertising creative. Used mainly to capture attention, generate interaction and increase sales efficiently.

Examples of real campaigns

Half page

Mobile
Desktop

Technical specifications

Format
JPEG/ GIF
Size
300x600 px
Recommended weight
Max 100 kB
Material needed
  • Layered PSD file
  • Typography
  • Logo
  • Copy

Definition

Static and optimized digital advertising creativity. Used mainly to capture attention, generate interaction and increase sales efficiently.

Examples of real campaigns

Banner

Mobile

Technical specifications

Format
JPEG/ GIF
Size
320x50 px
Recommended weight
Max 100 kB
Material needed
  • Layered PSD file
  • Typography
  • Logo
  • Copy

Definition

Static and optimized digital advertising creativity. Used mainly to capture attention, generate interaction and increase sales efficiently.

Examples of real campaigns

Sticky ad

Mobile

Technical Specifications

Format
JPEG/ GIF
Size
320x100 px
Recommended weight
Max 100 kB
Material needed
  • Layered PSD file
  • Typography
  • Logo
  • Copy

Definition

Static and optimized digital advertising creativity. Used mainly to capture attention, generate interaction and increase sales efficiently.

Examples of real campaigns

Interstitial

Mobile

Technical Specifications

Format
JPEG/ GIF
Size
320x480 px
Recommended weight
Max 100 kB
Material needed
  • Layered PSD file
  • Typography
  • Logo
  • Copy

Definition

Static and optimized digital advertising creativity. Used mainly to capture attention, generate interaction and increase sales efficiently.

Examples of real campaigns

Towers

Desktop

Technical Specifications

Format
JPEG/ GIF
Size
120x600, 160x600 px
Recommended weight
Max 100 kB
Material needed
  • Layered PSD file
  • Typography
  • Logo
  • Copy

Definition

Static and optimized digital advertising creativity. Used mainly to capture attention, generate interaction and increase sales efficiently.

Examples of real campaigns

Mega banner

Desktop

Technical specifications

Format
JPEG/ GIF
Size
728x90 px
Recommended weight
Max 100 kB
Material needed
  • Layered PSD file
  • Typography
  • Logo
  • Copy

Definition

Static and optimized digital advertising creative. Used mainly to capture attention, generate interaction and increase sales efficiently.

Examples of real campaigns

Billboard

Desktop

Technical specifications

Format
JPEG/ GIF
Size
920x250 px
Recommended weight
Max 100 kB
Material needed
  • Layered PSD file
  • Typography
  • Logo
  • Copy

Definition

Static and optimized digital advertising creativity. Used mainly to capture attention, generate interaction and increase sales efficiently.

Examples of real campaigns

Carousel Mix

Rich Media Interactive

Carrousel classic

Mobile
Desktop

Technical specifications

Format
HTML5
Size
300x600, 320x480, 300x250 px
Recommended weight
Max 1,4 MB
* The weight of external libraries is included in the maximum weight.
Required material
  • Layered PSD file
  • Typography
  • Logo
  • Copy
  • Product images

Description

Interactive advertising format that combines product images with smooth transitions. Ideal to highlight your brand and generate visual impact.

Examples of real campaigns

Carrousel 3D cube

Mobile
Desktop

Technical specifications

Format
HTML5
Size
300x600, 320x480, 300x250 px
Recommended weight
Max 1,4 MB
* The weight of external libraries is included in the maximum weight.
Required material
  • Layered PSD file
  • Typography
  • Logo
  • Copy
  • 4 Product images

Description

Interactive advertising format in the form of a sliding cube that presents different aspects of the product. Encourages exploration and highlights key attributes in a dynamic way.

Examples of real campaigns

Story

Mobile
Desktop

Technical Specifications

Format
HTML5
Size
300x600, 320x480, 300x250 px
Recommended weight
Max 1,4 MB
* The weight of external libraries is included in the maximum weight.
Required material
  • Layered PSD file
  • Typography
  • Logo
  • Copy

Description

Interactive advertising format that tells a visual story combining text and image. It generates emotional connection and reinforces brand positioning.

Examples of real campaigns

Spinner

Mobile
Desktop

Technical specifications

Format
HTML5
Size
300x600, 320x480 px
Recommended weight
Max 1,4 MB
* The weight of the external libraries is included in the maximum weight.
Required material
  • Layered PSD file
  • Typography
  • Logo
  • Copy
  • Product images

Description

Interactive advertising format that tells a visual story combining text and image. It generates emotional connection and reinforces brand positioning.

Examples of real campaigns

Scroll gallery

Mobile
Desktop

Technical Specifications

Format
HTML5
Size
300x600, 300x250 px
Recommended weight
Max 1,4 MB
* The weight of the external libraries is included in the maximum weight.
Required material
  • Layered PSD file
  • Typography
  • Logo
  • Copy
  • Product images

Description

Interactive advertising format that uses powerful images to reinforce brand presence and highlight product identity.

Examples of real campaigns

Flip gallery

Mobile
Desktop

Technical specifications

Format
HTML5
Size
300x600, 320x480 px
Recommended weight
Max 1,4 MB
* The weight of the external libraries is included in the maximum weight.
Required material
  • Layered PSD file
  • Typography
  • Logo
  • Copy
  • Product images

Description

Advertising format that groups different products of the same campaign, allowing to communicate variety without losing visual coherence of the brand.

Examples of real campaigns

Cards gallery

Mobile
Desktop

Technical specifications

Format
HTML5
Size
300x600, 320x480, 300x250 px
Recommended weight
Max 1,4 MB
* The weight of external libraries is included in the maximum weight.
Required material
  • Layered PSD file
  • Typography
  • Logo
  • Copy
  • Product images

Description

Interactive digital format with a dynamic version of the classic deck of cards. It combines attractive design, fluid animations and effective calls to action to maximize user attention and engagement. Ideal for brands looking to stand out with creativity in digital environments.

Examples of real campaigns

Parallax

Mobile
Desktop

Technical specifications

Format
HTML5
Size
300x600, 300x250 px
Recommended weight
Max 1,4 MB
* The weight of the external libraries is included in the maximum weight.
Required material
  • Layered PSD file
  • Typography
  • Logo
  • Copy
  • Product images

Description

Advertising format with a visual approach that presents the product with highlighted images and key messages. Aimed at informing and capturing the user's interest.

Examples of real campaigns

Shopables Mix

Rich Media Interactive

scroll-gallery-full-1
Shopper scroller
More information
scroll-flow-zoom-full
Flow zoom
More information
outfit-full
Mix & choose
More information
selector-full
Selector
More information
360-spin-view-full
360º spin view
More information
shopable-pop-up-full
Shopable pop up
More information
shopable-ads-full
Shopable ads
More information

Shopper scroller

Mobile
Desktop

Technical Specifications

Format
HTML5
Size
300x600, 300x250 px
Recommended weight
Max 1,4 MB
* The weight of the external libraries is included in the maximum weight.
Required material
  • Layered PSD file
  • Typography
  • Logo
  • Copy
  • Product images

Description

Interactive advertising format, which allows to show multiple products in a sliding carousel. Its visually attractive design, adapted to small screens, favors user interaction. Ideal for campaigns focused on quick sales and product catalog promotion.

Examples of real campaigns

Flow zoom

Mobile
Desktop

Technical specifications

Format
HTML5
Size
300x600, 300x250 px
Recommended weight
Max 1,4 MB
* The weight of the external libraries is included in the maximum weight.
Required material
  • Layered PSD file
  • Typography
  • Logo
  • Copy
  • Product images

Description

Immersive vertical scroll advertising format that highlights the product with dynamic transitions and fluid visual effects. Ideal for capturing the user's attention and generating interest in a specific product.

Examples of real campaigns

Mix & choose

Mobile
Desktop

Technical specifications

Format
HTML5
Size
300x600, 320x480 px
Recommended weight
Max 1,4 MB
* The weight of the external libraries is included in the maximum weight.
Required material
  • Layered PSD file
  • Typography
  • Logo
  • Copy
  • Product images

Description

Interactive advertising format, showing multiple product combinations. Its visually attractive design, adapted to small screens, favors user interaction. Ideal for campaigns focused on the sale of textile product catalogs.

Examples of real campaigns

Selector

Mobile
Desktop

Technical specifications

Format
HTML5
Size
300x600, 320x480, 300x250 px
Recommended weight
Max 1,4 MB
* The weight of external libraries is included in the maximum weight.
Required material
  • Layered PSD file
  • Typography
  • Logo
  • Copy
  • Product images in different colors

Description

Advertising format with an option selector that allows the user to interact and personalize their experience. Effective for highlighting multiple products or variants of the same product.

Examples of real campaigns

360º spin view

Mobile
Desktop

Technical specifications

Format
HTML5
Size
300x600, 320x480, 300x250 px
Recommended weight
Max 1,4 MB
* The weight of external libraries is included in the maximum weight.
Required material
  • Layered PSD file
  • Typography
  • Logo
  • Copy
  • 360º Images

Description

Advertising format that presents the product with 360º images and key details. Perfect for campaigns that seek to convey quality and sophistication.

Examples of real campaigns

Shopable popup

Mobile
Desktop

Technical specifications

Format
HTML5
Size
300x600, 320x480, 300x250 px
Recommended weight
Max 1,4 MB
* The weight of external libraries is included in the maximum weight.
Required material
  • Layered PSD file
  • Typography
  • Logo
  • Copy
  • Product images

Description

Advertising format that allows the user to explore web products directly in the creative. Optimized to direct the user to external conversion points, facilitating the discovery of new branded products.

Examples of real campaigns

Shopable ads

Mobile
Desktop

Technical specifications

Format
HTML5
Size
300x600, 320x480, 300x250 px
Recommended weight
Max 1,4 MB
* The weight of external libraries is included in the maximum weight.
Required material
  • Layered PSD file
  • Typography
  • Logo
  • Copy
  • Product images

Description

Advertising format with interactive product gallery that allows the user to browse and select items within the ad. Ideal for fashion catalogs looking to increase their direct sales.

Examples of real campaigns

Other

Rich Media Interactive

Day / night scroller

Mobile
Desktop

Technical specifications

Format
HTML5
Size
300x600, 300x250 px
Recommended weight
Max 1,4 MB
* The weight of the external libraries is included in the maximum weight.
Necessary material
  • Layered PSD file
  • Typography
  • Logo
  • Copy
  • 2 min images
*May contain video

Description

Digital creative in scroll format that tells a story through two opposing images, generating visual contrast and narrative interest. The elegant design and smooth animations reinforce an immersive and sophisticated experience.

Examples of real campaigns

Dynamic ambience

Mobile
Desktop

Technical specifications

Format
HTML5
Size
300x600, 320x480, 300x250 px
Recommended weight
Max 1,4 MB
* The weight of external libraries is included in the maximum weight.
Required material
  • Layered PSD file
  • Typography
  • Logo
  • Copy

Description

Digital creativity in scroll format that stands out for the fall of visual elements along the path, providing dynamism and depth. The elegant design and subtle animations envelop the user in an immersive experience.

Examples of real campaigns

Slider

Mobile
Desktop

Technical specifications

Format
HTML5
Size
300x600, 320x480, 300x250 px
Recommended weight
Max 1,4 MB
* The weight of external libraries is included in the maximum weight.
Required material
  • Layered PSD file
  • Typography
  • Logo
  • Copy
  • 2 images min

Description

Digital creativity that, by means of an interactive slider, offers the user a dynamic and attractive experience. The moving elements provide fluidity without distracting from the main content.

Examples of real campaigns

Slider Dual Experience

Mobile
Desktop

Technical specifications

Format
HTML5
Size
300x600, 320x480 px
Recommended weight
Max 1,4 MB
* The weight of the external libraries is included in the maximum weight.
Required material
  • Layered PSD file
  • Typography
  • Logo
  • Copy
  • 2 images min

Description

Digital creativity that shows the user in detail 2 specific products through an interactive slider.

Examples of real campaigns

Animation

Mobile
Desktop

Technical Specifications

Format
HTML5
Size
300x600, 320x480, 300x250 px
Recommended weight
Max 1,4 MB
* The weight of external libraries is included in the maximum weight.
Required material
  • Layered PSD file
  • Typography
  • Logo
  • Copy

Description

Digital creativity with fluid animations that capture attention and enhance the visual message. Dynamic design and smooth movements create an immersive and engaging experience.

Examples of real campaigns

Live photo

Mobile
Desktop

Technical Specifications

Format
HTML5
Size
300x600, 320x480, 300x250 px
Recommended weight
Max 1,4 MB
* The weight of external libraries is included in the maximum weight.
Required material
  • Layered PSD file
  • Typography
  • Logo
  • Copy

Description

Digital creativity that incorporates a sliding image, providing simple and visually appealing interaction. The clean design and smooth motion enhance the user experience in a natural and dynamic way.

Examples of real campaigns

Count down

Mobile
Desktop

Technical specifications

Format
HTML5
Size
300x600, 320x480, 300x250 px
Recommended weight
Max 1,4 MB
* The weight of external libraries is included in the maximum weight.
Required material
  • Layered PSD file
  • Typography
  • Logo
  • Copy
  • Date

Description

Digital creativity that includes a visual countdown, generating a great expectation in the user experience. Clear and dynamic design reinforces the message, effectively inviting action.

Examples of real campaigns

Chatbot

Mobile
Desktop

Technical specifications

Format
HTML5
Size
300x600, 320x480, 300x250 px
Recommended weight
Max 1,4 MB
* The weight of external libraries is included in the maximum weight.
Required material
  • Layered PSD file
  • Typography
  • Logo
  • Copy
  • Questions and answers (3 questions max)

Description

Digital creativity that simulates an interactive conversation with a chatbot, offering a personalized and dynamic experience. The intuitive design facilitates interaction, making the user feel accompanied throughout the process.

Examples of real campaigns

2 face

Mobile
Desktop

Technical specifications

Format
HTML5
Size
300x600, 320x480, 300x250 px
Recommended weight
Max 1,4 MB
* The weight of external libraries is included in the maximum weight.
Required material
  • Layered PSD file
  • Typography
  • Logo
  • Copy
    *May contain video

Description

Digital creativity with a folding effect similar to the pages of a book, offering a visually appealing and unique navigation. This dynamic design provides an interactive and immersive user experience.

Examples of real campaigns

Spotify

Mobile
Desktop

Technical Specifications

Format
HTML5
Size
300x600, 320x480, 300x250 px
Recommended weight
Max 1,4 MB
* The weight of external libraries is included in the maximum weight.
Required material
  • Layered PSD file
  • Typography
  • Logo
  • Copy
  • Spotify playlist, song or chapter

Description

Digital creativity that links directly to a list / song / Podcast episode on Spotify, integrating music and content for an immersive multimedia experience. The simple and attractive design invites interaction and musical discovery.

Examples of real campaigns

Flow reveal scroller

Mobile
Desktop

Technical Specifications

Format
HTML5
Size
300x600, 300x250 px
Recommended weight
Max 1,4 MB
* The weight of the external libraries is included in the maximum weight.
Required material
  • Layered PSD file
  • Typography
  • Logo
  • Copy

Definition

Digital creativity that expands when scrolling the page, showing a clear image of the product. It captures the viewer's attention, generating greater engagement, driving clicks and conversions.

Examples of real campaigns

Results

Mobile
Desktop

Technical specifications

Format
HTML5
Size
300x600, 320x480, 300x250 px
Recommended weight
Max 1,4 MB
* The weight of external libraries is included in the maximum weight
* Extra cost of the Api
Required material
  • Layered PSD file
  • Typography
  • Logo
  • Copy

Description

Digital advertising creativity that displays data or results in real time of a specific match. Offering a personalized experience that encourages participation and increases the probability of sales.

Examples of real campaigns

On / off

Mobile
Desktop

Technical specifications

Format
HTML5
Size
300x600, 320x480, 300x250 px
Recommended weight
Max 1,4 MB
* The weight of external libraries is included in the maximum weight.
Required material
  • Layered PSD file
  • Typography
  • Logo
  • Copy

Description

Digital creativity that allows the user to interact with the product, pressing a button simulates the ignition of the car engine, generating an immersive experience that increases interest and purchase intent.

Examples of real campaigns

Form

Mobile
Desktop

Technical specifications

Format
HTML5
Size
300x600, 320x480 px
Recommended weight
Max 1,4 MB
* The weight of the external libraries is included in the maximum weight.
Necessary material
  • Layered PSD file
  • Typography
  • Logo
  • Copy
*Default form: Google Forms

Description

Digital creativity that includes a form within the same piece, making it easier for the user to leave their data or register directly, which boosts lead generation and sales opportunities.

Examples of real campaigns

Audio

Mobile
Desktop

Technical specifications

Format
HTML5
Size
300x600, 320x480, 300x250 px
Recommended weight
Max 1,4 MB
* The weight of external libraries is included in the maximum weight.
Required material
  • Layered PSD file
  • Typography
  • Logo
  • Copy
  • Audio's in mp3 format

Description

Digital creativity that combines sound and visual elements to create an immersive audio experience, allowing the user to interact with the content and generating a greater emotional impact that boosts sales.

Examples of real campaigns

Temperature

Mobile
Desktop

Technical specifications

Format
HTML5
Size
300x600, 320x480, 300x250 px
Recommended weight
Max 1,4 MB
* The weight of external libraries is included in the maximum weight.
Required material
  • Layered PSD file
  • Typography
  • Logo
  • Copy
  • Locations

Description

Digital creativity that adjusts your message based on the context of the weather, offering more relevant and personalized advertising that increases commercial effectiveness.

Examples of real campaigns

Time / Date

Mobile
Desktop

Technical specifications

Format
HTML5
Size
300x600, 320x480, 300x250 px
Recommended weight
Max 1,4 MB
* The weight of external libraries is included in the maximum weight.
Required material
  • Layered PSD file
  • Typography
  • Logo
  • Copy
  • Locations

Description

Digital creativity that adjusts its message according to the time and date of the creative, offering personalized advertising that increases commercial effectiveness.

Examples of real campaigns

Scroll Video Slider

Mobile
Desktop

Technical specifications

Format
HTML5
Size
300x600, 320x480, 300x250 px
Recommended weight
Max 1,4 MB
* The weight of external libraries is included in the maximum weight.
Required material
  • Layered PSD file
  • Typography
  • Logo
  • Copy

Description

Digital advertising creative that combines video and interactive scrolling, allowing the user to explore visual content dynamically. This type of ad offers an immersive experience that can increase retention and interaction with the brand, driving purchase intent.

Examples of real campaigns

Tap To functionality

Rich Media

Web

Mobile
Desktop

Technical specifications

Format
HTML5
Size
All IAB formats
Recommended weight
Max 1,4 MB
* The weight of external libraries is included in the maximum weight.
Required material
  • Layered PSD file
  • Typography
  • Logo
  • Copy

Description

Digital advertising creativity, where the main action is to interact with a product or service, involving the user directly with the brand. These pieces can include specific actions, as in this case opening a website.

Examples of real campaigns

Map

Mobile
Desktop

Technical specifications

Format
HTML5
Size
All IAB formats
Recommended weight
Max 1,4 MB
* The weight of external libraries is included in the maximum weight.
Required material
  • Layered PSD file
  • Typography
  • Logo
  • Copy
  • Locations

Description

Digital advertising creativity, where the main action is to interact with a product or service, involving the user directly with the brand. In this case, it shows a map with the points of sale near its location.

Examples of real campaigns

Map 2.0

Mobile
Desktop

Technical specifications

Format
HTML5
Size
300x600, 320x480, 300x250 px
Recommended weight
Max 1,4 MB
* The weight of external libraries is included in the maximum weight.
Required material
  • Layered PSD file
  • Typography
  • Logo
  • Copy
  • Locations

Description

Tap to Map 2.0 is an evolution of our classic format, which now not only shows a map with the points of sale near your location, but also includes a display, video or GIF of the brand. It offers a more attractive content that complements the search of your POS, improves interaction and engagement with the brand.

Examples of real campaigns

Calendar

Mobile
Desktop

Technical specifications

Format
HTML5
Size
All IAB formats
Recommended weight
Max 1,4 MB
* The weight of external libraries is included in the maximum weight.
Required material
  • Layered PSD file
  • Typography
  • Logo
  • Copy
  • Date

Description

Digital advertising creativity, where the main action is to interact with a product or service, involving the user directly with the brand. These pieces can include specific actions, as in this case, registering events in a calendar.

Examples of real campaigns

Whatsapp

Mobile
Desktop

Technical specifications

Format
HTML5
Size
All IAB formats
Recommended weight
Max 1,4 MB
* The weight of external libraries is included in the maximum weight.
Required material
  • Layered PSD file
  • Typography
  • Logo
  • Copy
  • Phone No.

Description

Digital advertising creativity, where the main action is to interact with a product or service, involving the user directly with the brand. These pieces can include specific actions, as in this case initiating a conversation via Whatsapp.

Examples of real campaigns

Call

Mobile
Desktop

Technical Specifications

Format
HTML5
Size
All IAB formats
Recommended weight
Max 1,4 MB
* The weight of external libraries is included in the maximum weight.
Required material
  • Layered PSD file
  • Typography
  • Logo
  • Copy
  • Phone No.

Description

Digital advertising creativity, where the main action is to interact with a product or service, involving the user directly with the brand. These pieces can include specific actions, as in this case direct calls.

Examples of real campaigns

App

Mobile
Desktop

Technical specifications

Format
HTML5
Size
All IAB formats
Recommended weight
Max 1,4 MB
* The weight of external libraries is included in the maximum weight.
Required material
  • Layered PSD file
  • Typography
  • Logo
  • Copy

Description

Digital advertising creativity, where the main action is to interact with a product or service, involving the user directly with the brand. These pieces can include specific actions, as in this case opening or downloading an App.

Examples of real campaigns

Call me back

Mobile
Desktop

Technical Specifications

Format
HTML5
Size
All IAB formats
Recommended weight
Max 1,4 MB
* The weight of external libraries is included in the maximum weight.
Necessary material
  • Layered PSD file
  • Typography
  • Logo
  • Copy
*Default form: Google Forms

Description

Digital advertising creativity, where the main action is to interact with a product or service, involving the user directly with the brand. These pieces can include specific actions, as in this case, receiving direct calls.

Examples of real campaigns

Coupon

Mobile
Desktop

Technical Specifications

Format
HTML5
Size
All IAB formats
Recommended weight
Max 1,4 MB
* The weight of external libraries is included in the maximum weight.
Required material
  • Layered PSD file
  • Typography
  • Logo
  • Copy

Description

Digital advertising creativity, where the main action is to interact with a product or service, involving the user directly with the brand. These pieces can include specific actions, as in this case downloading an offer in the form of a digital coupon.

Examples of real campaigns

Dynamic DCO

Rich Media Interactive

DCO - Date

Mobile
Desktop

Technical specifications

Format
HTML5
Size
300x600, 320x480, 300x250 px
Recommended weight
Max 1,4 MB
* The weight of external libraries is included in the maximum weight.
Required material
  • Layered PSD file of the different campaign products
  • Logo
  • Copy
  • Start / end date
  • Promotion details
  • Associated products

Description

Dynamic digital creative that automatically adapts its content according to the date or period of the campaign. You can display specific offers, messages or products for each day, ensuring that the user always sees the most relevant version of the ad. This personalization increases interaction, improves user experience and boosts conversions.

Examples of real campaigns

DCO-FECHA-MCD-19ago-1
Mockup mobile
DCO-DATE-MCD-20ago
Mockup mobile

DCO - Temperature

Mobile
Desktop

Technical specifications

Format
HTML5
Size
300x600, 320x480, 300x250 px
Recommended weight
Max 1,4 MB
* The weight of external libraries is included in the maximum weight.
Required material
  • Layered PSD file of the different campaign products
  • Logo
  • Copy
  • Start / end date
  • Promotion details
  • Associated products
  • Location

Description

Dynamic digital creative that automatically adapts its content according to the temperature of the campaign location. It can display specific offers, messages or products, ensuring that the user always sees the most relevant version of the ad. This personalization increases interaction, improves user experience and boosts conversions.

Examples of real campaigns

DCO-TEMPERATURE-MCD-sunny
Mockup mobile
DCO-TEMPERATURE-MCD-snow
Mockup mobile

DCO - Moments of the day

Mobile
Desktop

Technical specifications

Format
HTML5
Size
300x600, 320x480, 300x250 px
Recommended weight
Max 1,4 MB
* The weight of the external libraries is included in the maximum weight.
Required material
  • Layered PSD file of the different campaign products
  • Logo
  • Copy
  • Start / end date
  • Promotion details
  • Associated products
  • Location

Description

Dynamic digital creative that automatically adapts its content according to the time of day. It can display specific offers, messages or products, ensuring that the user always sees the most relevant version of the ad. This personalization increases interaction, improves user experience and boosts conversions.

Examples of real campaigns

DCO-MOMENTS-BK-lunch
Mockup mobile
DCO-MOMENTS-BK-dinner
Mockup mobile

DCO - Location

Mobile
Desktop

Technical Specifications

Format
HTML5
Size
300x600, 320x480, 300x250 px
Recommended weight
Max 1,4 MB
* The weight of external libraries is included in the maximum weight.
Required material
  • Layered PSD file of the different campaign products
  • Logo
  • Copy
  • Start / end date
  • Location

Description

Dynamic digital creative that automatically adapts your content based on location. It can display specific offers, messages or products, ensuring that the user sees the most relevant version of the ad in the right place. This personalization increases interaction, improves user experience and boosts conversions.

Examples of real campaigns

DCO-LOCALIZACION-clarel-GRA
Mockup mobile
DCO-LOCALIZACION-clarel-BCN
Mockup mobile

Games

Rich Media

Drag & Collect

Mobile
Desktop

Technical Specifications

Format
HTML5
Size
300x600, 320x480 px
Recommended weight
Max 1,4 MB
* The weight of the external libraries is included in the maximum weight.
Required material
  • PSD file by layers
  • Product images
  • Typography
  • Logo
  • Copy

Description

Digital creatives that integrate simple games within the advertising experience, allowing the user to actively participate. In this case the user must drag and collect items in a basket, encouraging active interaction and engagement with the brand through a simple and entertaining challenge.

Examples of real campaigns

Collect Way

Mobile
Desktop

Technical Specifications

Format
HTML5
Size
300x600, 320x480 px
Recommended weight
Max 1,4 MB
* The weight of the external libraries is included in the maximum weight.
Required material
  • PSD file by layers
  • Product images
  • Typography
  • Logo
  • Copy

Description

Digital creatives that integrate simple games within the advertising experience, allowing the user to actively participate. In this case the user must collect items that rain down the screen in a basket, encouraging active interaction and engagement with the brand through a simple and entertaining challenge.

Examples of real campaigns

Goal

Mobile
Desktop

Technical specifications

Format
HTML5
Size
300x600, 320x480 px
Recommended weight
Max 1,4 MB
* The weight of the external libraries is included in the maximum weight.
Required material
  • PSD file by layers
  • Product images
  • Typography
  • Logo
  • Copy

Description

Digital creatives that integrate simple games within the advertising experience, allowing the user to actively participate. In this case the user scores a goal in a goal, combining fun and action with the brand, generating recall and direct participation.

Examples of real campaigns

Arcade

Mobile
Desktop

Technical specifications

Format
HTML5
Size
300x600, 320x480 px
Recommended weight
Max 1,4 MB
* The weight of the external libraries is included in the maximum weight.
Required material
  • PSD file by layers
  • Product images
  • Typography
  • Logo
  • Copy

Description

Digital creatives that integrate simple games within the advertising experience, allowing the user to actively participate. Game with "eighties" arcade style, offering a nostalgic and dynamic experience, encouraging prolonged interaction and user engagement.

Examples of real campaigns

Scratch

Mobile
Desktop

Technical specifications

Format
HTML5
Size
300x600, 320x480, 300x250 px
Recommended weight
Max 1,4 MB
* The weight of external libraries is included in the maximum weight.
Required material
  • PSD file by layers
  • Product images
  • Typography
  • Logo
  • Copy

Description

Digital creatives that integrate simple games within the advertising experience, allowing the user to actively participate. Scratch game, where the user discovers hidden surprises, offers or prizes, creating curiosity and increasing conversion intent.

Examples of real campaigns

Shoots

Mobile
Desktop

Technical Specifications

Format
HTML5
Size
300x600, 320x480 px
Recommended weight
Max 1,4 MB
* The weight of the external libraries is included in the maximum weight.
Required material
  • PSD file by layers
  • Product images
  • Typography
  • Logo
  • Copy

Description

Digital creatives that integrate simple games within the advertising experience, allowing the user to actively participate. Shooting game, in which the user aims and shoots at targets, encouraging attention and interaction time with the brand.

Examples of real campaigns

Memory

Mobile
Desktop

Technical specifications

Format
HTML5
Size
300x600, 320x480 px
Recommended weight
Max 1,4 MB
* The weight of the external libraries is included in the maximum weight.
Required material
  • PSD file by layers
  • Product images
  • Typography
  • Logo
  • Copy

Description

Digital creatives that integrate simple games within the advertising experience, allowing the user to actively participate. Game in which the user searches for the right match, combining fun and cognitive challenge, increasing brand retention and user engagement.

Examples of real campaigns

Puzzle

Mobile
Desktop

Technical specifications

Format
HTML5
Size
300x600, 320x480 px
Recommended weight
Max 1,4 MB
* The weight of the external libraries is included in the maximum weight.
Required material
  • PSD file by layers
  • Product images
  • Typography
  • Logo
  • Copy

Description

Digital creatives that integrate simple games within the advertising experience, allowing the user to actively participate. This game consists of assembling an image in puzzle mode, encouraging prolonged interaction and visual discovery of products or brand messages.

Examples of real campaigns

Step by step

Mobile
Desktop

Technical specifications

Format
HTML5
Size
300x600, 320x480 px
Recommended weight
Max 1,4 MB
* The weight of the external libraries is included in the maximum weight.
Required material
  • PSD file by layers
  • Product images
  • Typography
  • Logo
  • Copy

Description

Digital creatives that integrate simple games within the advertising experience, allowing the user to actively participate. Game in which the user follows steps to obtain a reward, motivating sequential participation and reinforcing conversion intent.

Examples of real campaigns

Match

Mobile
Desktop

Technical specifications

Format
HTML5
Size
300x600, 320x480 px
Recommended weight
Max 1,4 MB
* The weight of the external libraries is included in the maximum weight.
Required material
  • PSD file by layers
  • Product images
  • Typography
  • Logo
  • Copy

Description

Digital creatives that integrate simple games within the advertising experience, allowing the user to actively participate. Game in which the user must match two images, encouraging attention, brand association and direct interaction.

Examples of real campaigns

Native ad

Mobile
Desktop

Technical Specifications

Format
JPEG / PNG static
Image size
1200x628 px (image without text)
Logo size
128x128 px
Redirect
No
Text in characters
  • Title 25 max
    Include campaign objective / CTA
  • Description 40 max
  • CTA 15 max
  • Sponsored by 15 max
Material needed
  • Layered PSD file
  • Logo
  • Text
  • Copy

Description

Digital advertising format that integrates naturally with the content or design of the platform where it appears, imitating its visual style so that it does not interrupt the user's experience.
capture-nativead-mercedes
Mockup mobile

Examples of real campaigns

And much more!
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