

Listen to what your brand can achieve
At Azerion we believe that digital audio is not just a format: it is an experience.
That's why we offer brands an audio solution that guarantees 100% reach, beyond traditional platforms.
We have in-house capabilities for the production of customized audio spots, developed under creative and strategic criteria aligned with the objectives of each campaign. Thanks to exclusive agreements with premium publishers, we offer full coverage and advertising formats adapted to all environments. Because the future can be heard, and Azerion Audio is already transmitting it.
Access our Publishers Premium Network
Podcast
Audio ads
More information
Mention
More information
Sponsored stories
More information
Branded segment
More information
Branded podcast
More information
Product placement
More information
Audio ads
Mobile
Desktop
Smart Speakers
Technical specifications
Image format
MP3, WAV
Max weight
2MB
Maximum duration
30 sec
Impression tracker
Yes
Companion banner (optional)
Size
300x250
Format
JPEG
Maximum weight
100kB
Impression tracker
Yes
Click tracker
Yes
Description
Audio ad inserted organically within a podcast episode. It takes advantage of the listener's active attention to transmit brand messages in a close and credible way, generating high recall and affinity.
Now also customizable!
We apply artificial intelligence to fully optimize audio production processes. In addition, we streamline workflows by leveraging existing resources, with the goal of maximizing efficiency and final quality.
15 sec. commercial break
Text of 33 words approx.
20 sec. commercial
Text of 45 words approx
Wedge 15 sec
Text of 65 words approx
It is possible to include:
- Sound effects (mp3)
- Corporate music (mp3)
- Companion banner (jpeg)
- Male or female voice
- Expressions
- Emphasis on certain words
- Accents
- Dynamic chunks
*For more information, please contact our sales department.
Examples of real campaigns
Mention
Mobile
Desktop
Smart Speakers
Imagine a friend personally recommending a product. This is what Azerion's podcast sponsorships offer: customized and personalized brand sponsorships directly from podcast hosts to their audiences.
Specifications
- Simple and easy briefing.
- Up to 3 key brand messages per reading.
- Talent-driven creative activation.
- Fees and production included.
- Reads updated every 4 weeks.
- Transparent approval process.
- Delivery in 4 working weeks.

Sponsored stories
Mobile
Desktop
Smart Speakers
Sponsored Sponsored Stories, compared to a classic sponsored read, offer brands greater flexibility in how they work with creative creators, as well as more time with the listener and a unique SOV in the sponsor's break.
Specifications
- Integrate the product into the podcast content from the studio.
- Invite friends, family or experts to participate in the reading.
- Challenge the audience or ask them for ideas and recordings.
- Record from unconventional locations.
- Incorporate sounds representative of the product.
- Include product-related activities during the recording.
Branded segment
Mobile
Desktop
Smart Speakers
Associate your brand with a podcast by seamlessly integrating your brand into the editorial fabric of the selected programs.
Specifications
Editorial alignment
A collaborative editorial approach between clients and podcaster.
Creative treatments, mockups and examples of past work available upon request.
What does it sound like?
A Branded Segment can take the form of an interview, discussion with an expert or is also a great tool for brands looking for more creative executions and engagement.
Branded podcast
Mobile
Desktop
Take full control of your selected podcasts by offering exclusive, ad-free, company-branded episodes. Published in the same RSS Feed as the main show, these episodes benefit from true alignment with the show's ambassadors, guaranteeing 100% Share of Voice (SOV).
Specifications
What are they?
A 30-35 minute full-length bonus episode that is published in the same feed as the podcaster's regular episodes.
100% SOV
All ads and sponsorship slots will be turned off in the episode, meaning you will only hear the brand's message throughout that specific episode.
Product placement
Mobile
Desktop
Product Placement is a strategy in which products or brands are introduced naturally and organically within the content of a podcast. This can include anything from the physical presence of the product in the presenter's environment (on the table, in the background of the set, etc.) to mentions during the recording.
Specifications
Natural integration
The product is introduced organically into the podcast narrative, without interrupting the listener's experience, creating a positive and natural association with the content.

Streaming and Online Radio
Audio ads
Desktop
Mobile
Smart Speakers
Technical specifications
Format
MP3, WAV
Max weight
2MB
Maximum duration
30 sec
Impression tracker
Yes
Companion banner (optional)
Size
300x250
Format
JPEG
Maximum weight
100kB
Impression tracker
Yes
Click Tracker
Yes
Description
Audio ad that is played while listening to music on streaming platforms. It impacts the user in an immersive and personal environment, reinforcing the brand message and boosting conversion.
Text to Speech
Mobile
Desktop
Turn reading into listening and make your brand part of the experience. This format inserts your advertising message into audio generated by text-to-speech technology, available* as a plug-in in digital media. The user listens to the content of the article while your brand is seamlessly and non-intrusively integrated into the beginning of the playback.
Technical Specifications
Format
MP3, WAV
Max weight
2MB
Maximum duration
30 sec
Impression tracker
Yes

*Subject to Publisher availability
In-Game Audio
Mobile
Desktop
With Audio In-Game , brands are naturally inserted into the gaming experience, without interrupting the action. A non-intrusive and highly effective format that impacts the user while they are fully immersed in their moment of digital entertainment.
Technical specifications
Format
MP3, WAV
Max weight
2MB
Maximum duration
30 sec
Impression tracker
Yes
Companion banner (optional)
Logo
JPEG
Dimensions
600x600
Additional creativity
JPEG
Dimensions
320x50 or 300x250
*Subject to Publisher availability
Examples of real campaigns
In-Car Audio
Mobile
Desktop
Audio In-Car allows brands to connect with users while driving, in an environment without visual distractions and with high attention. We offer two solutions: Pure Audio In-Car, designed for vehicles equipped with Android Auto or Apple CarPlay, and Connected Cars, focused on users who play online radio or podcasts from their Bluetooth-connected mobile.
Technical specifications
Format
MP3, WAV
Max weight
2MB
Maximum duration
30 sec
Impression tracker
Yes

Any questions? Contact our sales teams.